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In the era of digital revolution, Artificial Intelligence (AI) is constantly changing the way we live, work, and create. Despite its numerous benefits, does AI also become a significant threat to the creative industry? Automation and simplification of creative processes. One of the main threats that AI poses to the creative industry is the automation of creative processes. Thanks to machine learning algorithms, AI can generate graphics, music, texts, and much more, leading to the replacement of human creativity with machine-generated content. This, in turn, simplifies the creative processes. At Mateico, we value manual artistic work, the uniqueness of works, and human error, which often contributes to the uniqueness of a particular work. Therefore, we will pay particular attention to ensuring that works are created by artists rather than artificial intelligence. Competition with AI-generated content With the development of generative technology such as GPT (Generative Pre-trained Transformer) or DeepDream, we increasingly observe content created by AI that not only looks authentic but is also difficult to distinguish from human-created content. This puts artists and creative professionals in competition with machines, which may lead to a decrease in demand for their services. But is it really so? At Mateico, we believe that just as MP3 did not

In today's world, technological progress inevitably influences various aspects of life, including art. One of the most fascinating aspects of this phenomenon is the encounter between artificial intelligence (AI) and artists. AI, as a field of science dedicated to creating intelligent machines, has the potential to revolutionize the field of art. In this article, we will examine how AI impacts artists and the artistic industry, as well as how artists can utilize AI to enhance their creativity and expand their creative possibilities. Understanding Artificial Intelligence in the realm of creativity. Before delving into the impact of AI on artists, it is important to understand what AI truly is in the context of creativity. AI is a field of science that aims to create machines capable of performing tasks that would typically require human intelligence. In the realm of art, AI can be used for generating images, composing music, writing texts, and many other artistic activities. The impact of artificial intelligence on artists and the artistic industry. AI has a tremendous impact on artists and the artistic industry. Firstly, AI opens up new creative possibilities for artists. By utilizing AI-based tools, artists can experiment with new techniques and styles that were previously unattainable. AI can