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May 2024

  Street photography is a fascinating and dynamic genre that allows photographers to capture fleeting moments of urban life. In this article, we'll guide you through the key elements of street photography, from choosing the right gear to composition techniques and the ethics of working in public spaces. 1. Choosing the Right Gear a) Camera Although any camera can be used for street photography, the best choice is compact, discreet, and quick to operate. Mirrorless cameras or DSLRs with small lenses are ideal. b) Lens Wide-angle lenses (24-35 mm) are most commonly preferred because they allow you to capture a broad perspective of the street scene and easily compose photos in tight spaces. c) Accessories Minimalism is key – additional accessories can be unnecessary and cumbersome. A good shoulder strap, an extra battery, and a memory card are usually all you need. 2. Composition Techniques a) Leading Lines Leading lines (e.g., curbs, tram tracks) direct the viewer's eye towards the main subject of the photo. Use them to add depth and structure to your images. b) Rule of Thirds Dividing the frame into three equal parts both horizontally and vertically creates intersection points where placing key elements adds dynamism and harmony to the photo. c) Perspective and Angle of View Experiment with different perspectives –

In the era of digital revolution, Artificial Intelligence (AI) is constantly changing the way we live, work, and create. Despite its numerous benefits, does AI also become a significant threat to the creative industry? Automation and simplification of creative processes. One of the main threats that AI poses to the creative industry is the automation of creative processes. Thanks to machine learning algorithms, AI can generate graphics, music, texts, and much more, leading to the replacement of human creativity with machine-generated content. This, in turn, simplifies the creative processes. At Mateico, we value manual artistic work, the uniqueness of works, and human error, which often contributes to the uniqueness of a particular work. Therefore, we will pay particular attention to ensuring that works are created by artists rather than artificial intelligence. Competition with AI-generated content With the development of generative technology such as GPT (Generative Pre-trained Transformer) or DeepDream, we increasingly observe content created by AI that not only looks authentic but is also difficult to distinguish from human-created content. This puts artists and creative professionals in competition with machines, which may lead to a decrease in demand for their services. But is it really so? At Mateico, we believe that just as MP3 did not